Four of the top 10 best selling laptops on Amazon are Chromebooks. Not sure how that translates to only appealing to tech people.
http://www.amazon.com/Best-Sellers-Computers-Accessories-Lap...
http://www.amazon.com/Best-Sellers-Computers-Accessories-Lap...
In general, that's very true for a lot of places in the US. While I can find a lot of free wifi in NYC these days, they are slow and some of them aren't secured either. So while chromeOS might be secure as OS, I still don't quite trust the connection.