Hacker News Reader

Though I agree with 'no substance' part of your comment here, I strongly disagree with the rest of it.

Internet has at last provided a platform where literally anyone can get up to writing and publishing and that only provides it its awesomeness.

Yup; the ROI on blogging is higher for bloggers than a lot of leisure activities, and the net returns for regular users/consumers is high, too.

If I could, I'd make everybody blog, every day. (Unless they have better things to do.)