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Manipulative? Yes. Tacky? No.

They're reminding you that you have friends on Facebook. Tacky would be them telling your friends to convince you not to abandon your account.

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It's tacky because the psychology they're attempting is disingenuous. It attempts to form an association between their self-serving message and your friends' pictures.

But your friends all use their service too. What's to say Facebook doesn't have a good reason to remind you of them?

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