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Great idea. Just wondering that if you didn't spend any money on marketing, how did you get the word out, SEO?

I started out by merely tweeting a link to the site and asking my friends to do the same. I did publish HN but it got took down pretty sharpish.

My main win was cold-emailing tech blogs. I got featured on BoingBoing - http://boingboing.net/2013/08/12/stickonspy-sticker-reminder... - through emailing and also managed to sell directly to Cory ;).