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The OP completely missed the point on the value that Google Chef brought to google. One of the hardest things at a startup is hiring. Google Chef became such a phenomenon so fast that everyone wanted to work at google. He became the poster child of what it's like to work at google! "You even get a private Chef cooking for you."

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I remember when a friend of mine went to work at Google, relatively early in their history. I'm sure he told me that there were smart people working there, working on cool things -- but I don't remember much of that. What I do remember is that if he was going to be working late, he could order up a steak and it would get delivered to his office. That anecdote stuck with me.

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