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Wait, she also works for the NY Times as a columnist (according to her LinkedIn profile)? Is this a blog or an ad?

She's an NY Times columnist writing about her start up experiences. She only has one start up, so it's the one she talks about in all her blog posts.

She also links to her personal blog on the posse navigation. This girl goes full circle of self promotion..

Stop thinkfluencer-shaming!!!!