Oops, I read your case backwards (I'm not familiar with that exit). I thought you meant that there were too many people exiting for the one exit lane, so you were proposing people from the 2nd-to-right lane should be able to zipper-merge into the exit lane right before it exits.
The reverse (merging out of the exit-only lane to stay on the freeway), I think usually works better with a late-merge, but you do still have the problem that you can't do a proper zipper merge, because the lanes aren't fully merging, so you can't alternate one-right/one-left. Instead some cars want to lane-change and some want to continue in the lane, which adds at least a little complexity.
It could be partly improved by signage changes though, it sounds like, to just mark the exit lane later.