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'Wise' seems a bit over the top. Generous and positive spirited might be a better way to characterize it.

I am curious what such a representative could offer that would not be better in a produced video distributed by Apple?

I think it has to do mostly with the image they want to have in the developer community.

Plus, watching a HD video shot in a Theater like ours is arguably more enjoyable and impactful than something shot in a studio. You can check this as an example: https://www.youtube.com/watch?v=GLQyj-kBRdo

They could have two-way conversations with developers who are using and learning Swift.

They are active, communicative and responsive on the dev forums.

They do, every day.

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