MemSQL is doing great work...However from a strategic point of view, I wonder how they plan to compete against 2 of the world's largest DB vendors (SAP and Oracle) at their core product. Oracle's flagship DB has more R&D, sales, marketing than a startup could ever muster even with the help of big name VC's. But I'm sure that's part of startup glory. "no one thought we could do it!" is how it always starts. I suppose they could be an acquisition target for HP or EMC or a company thats lagging in the data management world