I wonder if there will be a grey / black market for non-original capsules. Seems promising since, as far as I know, argon is not _that_ expensive to buy.
The capsule contains 20ml and costs $10 ($500/litre).
So yeah, someone should be able to create non-original capsules for a lower price.
But given that Coravin has a separate page for their board of directors, each with a full bio and a mugshot, I think it's safe to assume that their cartridges are non-standard.