Oh, or is it easier, instead of using your imagination and a bit of enthusiasm, to point to how it's similar to a crappy product that nobody bothered to market, and imply that it won't be sucessful - because we all know the success and impact of a product has nothing to do with the creativity, perserverance and vision of the creators, right?
By the way: Ensure is available in unflavoured versions to allow users to add it to other food or add other food to it.
This generally results in me pooping out a product that was subsidized heavily by Big Corn that is not digested, a bunch of preservatives and additives that benefit the storage of, not the digestion of food, and other crap that I'd rather not think about.
Some people just don't think eating is...interesting?
SoyDent.
We take out all of your teeth and fit you with a removable and easy-to-clean replacement. No more complex brushing and flossing. No more time-consuming trips to the dentist.