As someone who enjoys football, I am offended by the comment. It presents a cheap, fictional dichotomy -- this notion that on one side are people who watch football (and apparently nothing else -- if you watch the Super Bowl, clearly that is the entirety of your being), and on the other are the freedom fighters and good people of the world.
My Facebook feed is full of similar people who, when they aren't posting pictures of drinking, building model airplanes, or doing other ultimately selfish acts of little consequence for the world, post trite motivational images that decry those who "care more" about a game than whatever pet cause they've decided is important...at least when berating people who might like something they don't. It's boorish and aggressive, and actually terribly offensive.
And the notion that the Pirate Bay is some sort of good cause is uproariously hilarious. Even putting aside the whole complex, nuanced discussion on piracy (no, people don't don't use the Pirate Bay to download Linux distros), The Pirate Bay is one of the most aggressively shitty sites on the internet. It is full of malware ads, diversions, pop-unders. The operators sell your security to make themselves money (and, apparently, a lot of it). Hurrah for their great benevolence.