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Oh my you're totally right. Supposed to say, "We've never run out of items yet, because we are a last minute business and having inventory is our job." Something like that. I'm always hesitant to make 100% promises on stuff like this because if a big corporate event happens then literally we might run out regardless of what back-ups we have in place.

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Make a 100% guarantee. Something like "we'll have the gear you want, delivered when you want, or your money back AND we'll give you credit to rent the gear on us at a later point to make up for it."

Internally, make it your policy to go above and beyond to make sure even if there's a huge corporate event, that you still have the necessary gear for everyone else that has paid. Your job is to deliver and have the gear. Making it happen in unusual circumstances is part of the business.

You're totally right, you and the gentleperson below. Done!

Sometimes it's better to make promises and run out of inventory than not make promises and not run out of inventory.

Promising unlimited internet certainly never put most ISPs out of business, and having a business so wildly successful that you're out of stock is a great way to attract investment.

Well said!

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