I don't see that this is just another PR article, more that there will always be a place for craftsmen in Toyota, even in the face of the wave of production automation.

One thing I admire from the Japanese culture, is that they take `craftsmanship` very seriously in all aspects of work.

I gain this appreciation after working part-time as a kitchen-hand in a number of Japanese restaurants throughout my uni days.

Those that are `authentic` Japanese (ran by Japanese owners) has a very methodical process and obsess over every single detail.

Even a simple task such cooking rice has an elaborate process and specific technique that I must always follow through. Just two examples:

* the amount of water to put into the rice depends on the season (i.e. dry vs wet season at harvest), must be exact to the millilitres.

* the specific motion of washing (or more appropriately `grinding`, as the water has been sieved out).

The chef always check the rice after it cooks and gave me feedback, every single time.