A quick analysis of our local (St Louis) rates for an average (1700 sq ft) suburban house indicate that time shifting to get peak rate savings isn't worth it:
Payback time on the 10kWh battery would be around 26 years, and on the 7kWh battery would be 33 years.
So, at least in the midwest, I think you'd have to be either using a ton of peak energy or coupling the battery pack with solar to make the investment worth it.