I'm completely cool with you knowing what queries I used to give you a search engine referral. Unfortunately google was the respondent in a lawsuit by someone who objected to that.

My gripe is that you can use analytics to discover my personal traits.

For example today I felt great joy that Starbucks was playing many of my favorite songs - some that I had not heard in years. How did they know? I always pay cash!

But then I speculated that they're logging my computer's MAC ID then somehow using that as a key, with the eventual result that "Red Right Hand" by Nick Cave and the Black Seeds starts playing.