* mongodb geospatial extensions - http://docs.mongodb.org/manual/core/geospatial-indexes/
* postgresql geospatial extensions - http://postgis.net/docs/manual-2.1/
* geocouch - https://github.com/couchbase/geocouch/wiki/Spatial-Views-API
so, it isn't just GIS users who are doing this, it is also the convention across databases that support geo functionality.
i hope that you reconsider this, and don't go against what is both standard by committee and standard by implementation.