Which was more prescient, this or "Content is Not King"? http://firstmonday.org/article/view/833/742

In many ways, it seems like Microsoft's late-90's obsession with content didn't really pan out. Sure, MSNBC is still around but sidewalk.com long since evaporated. It doesn't seem like MSFT really became a profitable media company.

But look at how many multi-billion dollar "unicorns" are messaging companies.