Congrats guys! We've been with Intuit for the last 5 years and recently made the transitioned to ZenPayroll - we haven't looked back. Huge fan of the automated emails along with their outstanding on-boarding/support.
48 karma · joined August 31, 2011
I wouldn't worry much about not having an official company name behind you - I've done this type of product validation a few times for my own ideas. In many cases, the customer is so focused on the value proposition that the company name is irrelevant. Again, it depends on the size of the transaction and whether its a B2B or B2C.
Should be fun, good luck!