FWIW, I took a cultural anthropology course in 2003 from a local community college in the Bay Area. We were taught the "Clovis First" theory was on its way out and I remember "20,000 years ago" being the newer thinking.
So, a small supply combined with a large demand creates higher prices? This new finding could revolutionize our understand of economics... we should study this further.
The CEO at a very small company I worked for not too long ago made me do this when assigning phone extensions because "Having 4 digit extensions makes us look like a big company." The only people this would fool would probably need supervision to use a phone.