We are also trying fundraising to extend runway. Fundraising has changed so much now that people expect 1M in 6 months(?). I understand revenue expectation and not just building. But, applying viral product expectation to every product is not correct. But, it's their money and their expectation.
I have not given up yet. Which is why I mentioned one final push. And we are not burning investor money. They know and they are fully onboard to continue. We might wind up early and return the money. Nowhere I said we want to burn the money.
But, as a family man in 40s, I have to plan for the future. I can't just wait and see if things don't go write and then hop onto job market. Winding down is also a big work from employees, tax, compliance standpoint.