302 karma · joined May 7, 2009
"on advertising purchases made with social media sites and search engines each account anniversary year"
We are targeting larger, more stable customers, and have historically found the ones that say our pricing is too expensive are the ones that require much more support and maintenance. Have no issue seeing them go to cheaper competitors - while our target clients don't bat an eye at our pricing (which is still probably too low for that segment).
Once the audience is built up, by specializing and being in a niche you should be able to charge MORE for postings than a more generic job board.
We put together a pretty comprehensive blog post a while back on the topic of job board marketing and promotion, you may find it useful:
http://blog.jobboard.io/post/44541289000/how-to-promote-your...
It covers things like email marketing, social and using backfill to beef up your inventory....hope this helps!
So easy for those in the pseudo-journalistic world TC and much of the Tech press live in to knock down, destroy and critique.
Meanwhile, more talented folks keep building and creating....
https://devcenter.heroku.com/articles/moving-to-the-current-...
I started a bunch of niche job boards (pythonjobs.com, bigdatajobs.com, railsjobs.com, etc) using a 3rd party platform - but wasn't happy with the platform so built my own.
Fast forward blood, sweat and tears I now offer the platform as a SaaS offering for other looking to create niche job boards (www.JobBoard.io).
Starts out as simple CRUD - gets much more complex - especially when multi-tenancy is involved.
I felt it was a better option than buying super-awesome-hyphenated-job-board-software.com
Got LASIK at 25 (i'm now 36). BEST DECISION EVER. I had it done in Manhattan - cost was about 4500 but I paid it via an FSA which reduced the costs further.
I did have the "Halo" effect for about 6-8 months - especially on traffic lights at night, but it eventually went away.
The only downside is that my eyes can feel dry from time to time - not sure if that is due to LASIK or just from being tired [I have 5 year old twins;)].
I am curious/nervous that the effects will wear off - but even if they do and I need to go back to glasses the last 10 years have been more than worth it.
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