Looks like this has been an ongoing project for a while.
http://en.rocketnews24.com/2013/08/06/real-life-nausiccas-mo...
41 karma · joined August 16, 2012
Verifying my Blockstack ID is secured with the address 1LD9xf5LZxCf6p8H8723Xvz35MaG7E9w5v https://explorer.blockstack.org/address/1LD9xf5LZxCf6p8H8723Xvz35MaG7E9w5v
http://en.rocketnews24.com/2013/08/06/real-life-nausiccas-mo...