This is exactly where I am right now. I’ve been heads-down for 6 months on a no-code portfolio builder. It’s 95% done and ready to go live, but I’m struggling with the shift to marketing. It’s easy to solve logic problems in code; it’s much harder to solve the problem of 'how do I get people to actually see this?' Dealing with that 'build it and they will come' instinct is a daily battle.