Context, before he left MIT he was (temporarily) suspended for running an unauthorized experiment on people giving them electric shocks...
https://www.jpost.com/international/dan-ariely-scrutinized-f...
19 karma · joined June 3, 2022
https://www.jpost.com/international/dan-ariely-scrutinized-f...
See also this stuff by Aaron Greenspan. https://twitter.com/PlainSite/status/1558129429733261312?t=c...
Note: Aaron is somewhat nutty himself, kinda obsessed about this stuff.