68 karma · joined November 16, 2010
ScoreBig is a USVP and Bain backed company in Hollywood, CA that has raised more than $22 million to build the first consumer-friendly value channel for live event tickets. ScoreBig members pick their price and save up to 60% on sports, concert and theater tickets, while never paying any fees or delivery charges.
Check out the following openings and apply at http://careers.scorebig.com/
ETL Developer, Senior QA Engineer, Software Engineer, Software Engineer in Test
Check out our flickr feed here for shots of the office and life at ScoreBig: http://www.flickr.com/photos/scorebig
The saying goes that it is far more expensive to gain a new customer then retain and old one, and offering 30% on virtual goods is a pittance compared to the real ad dollars they have to spend to get one new player, so it makes total sense.
The different price points are no mistake either. You anchor one high and one low and guide people to the middle. Our favorite sites do this to us all the time. Any subscription site worth it's salt has this type of guidance. Look at 37 Signals pricing as just one example.
It's not sneaky. Is it aggressive? Sure. But it's also smart marketing based on learning from a ton of customer data.
If they shut down those press sites, they'll pay less attention, write about "inflexible Google" and risk spoiling the current bromance between the early adpoters and Google+.
So while it is inconsistent, not "fair" and completely transparent in it's aim, it also makes total sense.
And I agree with you. The idea of a unified inbox is not revolutionary. You didn't see people jumping up and down with their laptops over their heads like you did at the Wave press conference, and I think that is what will make it more successful.
It may not be revolutionary to you and me; but trust me, my mom's head is going to explode when she gets a text from me in her inbox, can respond via email and then touch a picture of me on her phone to call me from the same thread.
I was a bit rushed in the composition of this post as I wrote it on the train; but you are correct. Technically those things are in one place, just not the place a large majority of Internet users are choosing to spend their time online.