There is no media theory of information of what happens when info explodes beyond capacity of the system to consume it. (UN report on Attention Economy says less than 1% is actually consumed by humans)
So media orgs, instead of coming up with one, they just keep mindlessly doing what they know how to do - generate more info. Platforms and corps subsidize this activity for their own interests.
So media orgs have no signal/warped signals of how useless what they are doing is.