1 karma · joined August 31, 2014
Take Today: the executive as drop out with Barry Nevitt
From Cliché to Archetype with Wilfred Watson
and finally,
Culture is Our Business, the last book he did solo [the one with WWIII being a 'guerrilla information war']
Also, if you're feeling philanthropic: I'm screening McLuhan's origin story at the Park in the place where he began University in Winnipeg.
At the very least watch the trailer and bask in the prescience of McLuhan yelling Fake News in 1969
i know this sounds different to everyone, here's the point,
The User Needs to Use It. The focus is always on everything else. Only when theres' been 'some' success does the user and by user, I mean, the entire field the program is for, is an influence, this lack of empathy keeps any leadership from ever happening when everything is based on 'past successes of other companies' rather than trying to lead effectively.