rcolinkennedy

Not sure I understand your equation, but I think you're right. It's a happy photo if you GRIN IN IT. The goal was to have a name that's easy to say, short, and bring a smile (Grin). We actually had a list of 50+ names which we brought down to four contenders and checked in every language using Google Translate; we those put out to a survey. 58% of respondents preferred Grinnit.

You are correct and I reacted too defensively. Yes, marketing is absolutely critical, and perhaps there are better domain names that could have been chosen.

HOWEVER, name / domain was not at all the root cause of what we decided was ultimately the reason to stop pursuing this endeavor.

You're totally right.

We were going to call it http://trololololololololololo.com/ but that was already taken.

Wish you were there when we were working on the backup name, sounds like you would have been very helpful

Thanks! Not to be cliche, but it would been easier to keep going - but nobody wants to be a zombie. Lots of hard choices.