64 karma · joined May 13, 2011
They'd be better off focusing resources on their core competency and giving the cloud services away for free (up to a point). See the Microsoft BizSpark program for an example of this.
Do you think you'd listen to something like this?
It's giving up sugar, not ingesting plutonium. Worst case scenario you don't get the 'infomercial results', but it most likely will still improve your overall health
One note about your site's landing page: for the sections about each "engine" try leading with the engine's benefit to the user, and go into the highly technical jargon in the small print. I have a feeling your customers don't know what, "adaptive learning algorithm to locate and bridge cognitive gaps" means.
2. Ask if they are willing to dropship their products
3. If not, ask for a list of distributors
4. Contact distributors
5. Ask if they are willing to dropship
Rinse, repeat.
Is this only for searching/displaying courses, or is this used for registration also? If it's the latter, this is mission critical software for big enterprises. Price accordingly.
Even if you're only searching/displaying courses, I think your pricing is way too low. Selling a solution to an entire university is going to be expensive. Probably more than a year of revenue at your top-line price.
Maybe you should target individual departments within a university for the service if you want to continue at these price points. However, I think you should ditch the High School offering price. Maybe a <1000 tier, a <5000 tier and a >5000 tier.
I think what you really need to figure out is who are you trying to sell this to, and more importantly, how much it's going to cost to sell to them. That should really influence your pricing strategy. I wouldn't write another line of code until you figure this out.
Good luck!
You discount an argument as anecdotal and not applicable and then support your argument with another anecdote.
Starting with NYC is a great idea. It would pose more challenges than smaller cities and rural areas, but if I can get it to work for NYC, everywhere else should be relatively easy.