22 karma · joined March 18, 2022
@thomasmost on GitHub
If we don't start changing the standard for what's acceptable, who will, ya know?
I actually wrote a blog post on the subject, if you're curious: https://bend.green/blog/the-path-to-a-carbon-tax
Good luck to you too!
In contrast, if your company paid for your metro card or reimbursed for mileage or gas on your commute, we would estimate the carbon intensity for those expenses.
I'm from Seattle, but I've actually wanted to visit Bend for a while. Seems like a nice river town
And yes, line-item and other "level 3" data is very exciting to us techies—unfortunately it's also really difficult to access! One of the reasons we like the Bend model is that it simplifies/abstracts away from that by looking at your total contribution to a company's bottom-line as the source of truth for emissions, which prevents a kind of "line item greenwashing."
But yes, in the future it would be nifty to sync in level 3 data from receipts or something to factor that into our calculations!
That calculation is not dissimilar from what we do on a merchant-level, and I think it's a good, macro-comparison! For your three variables, we just substitute 1) transaction amount, 2) vendor revenue, and 3) vendor emissions, if that makes sense.
There are many reasons why it's important to do this at the merchant level, but one of the most exciting (from an economics perspective) is to amplify market pressure on high-emitters. In the future, you can imagine a green marketplace powered by Bend, where you can instantly comparison shop for providers with lower "carbon intensities" than those you're currently using.
At Bend, we are trying to really apply pressure on the market to be real about going "net-zero." Our offsets package is priced at $100 per ton, which is still surprisingly affordable for a lot of small companies. We blend that package across reforestation projects (low-cost) and true carbon removal project (high-cost) to offset a company's emissions, in order to funnel investment towards those more expensive operations. This is important so that companies like Charm Industrial and Climeworks can increase their efficiency and bring the price-point of carbon removal down.
And while $100/tCo2e might sound expensive, our thesis is that it's still remarkably affordable, especially for small companies who factor it in early on. This program is also opt-in, so you can start out with Bend just to measure your emissions and then decide about offsetting later... but for us, for example, our "Carbon Bill" hovers between just $25 to a $100 per month. Barely doubles the cost of the base subscription!