Sad and naive.
One day art was about a meaning, and works of art carried a message. That used to be true about movies, and it sometimes still is, though rarely so in Hollywood.
Now people mix art with entertainment in its lowest form.
To me the range looks like: Classic, deep, inspiring, thought-provoking stories on one end; and shallow and worthless entertainment on the other. Sorry, somehow I'm not trading movies for Farmville, even though it's huge, social, addictive and so on.