With that said, I don’t really see the English major idea panning out well, just as bootstrapping a project with a bunch of CS grads probably wouldn’t. The study and analysis of literature is tangentially connected with technical writing for commercial purposes.
They can, of course, become good technical writers over time, but a huge component of what writers bring is an understanding of the audience. It goes beyond being able to write well, and academic writing is different from commercial writing.