The different flavors of simultaneous invention shared in the thread makes me think there's some kind of underlying shared need/value in this sort of thing!
29 karma · joined June 12, 2015
The different flavors of simultaneous invention shared in the thread makes me think there's some kind of underlying shared need/value in this sort of thing!
Some of the options, for example, ReelGood, I personally use all the time, but I’m not sure how common that is for others.
I’m sure there are searches (maybe things like arxiv, Google Translate, Google Scholar, Spotify, etc.) that other people use more often. I initially opted to keep things tidy (and "'simple'") vs comprehensive, but I will add those and others if anyone wants them!
Yeah, for me, it's just a _little_ bit better of a search experience. Would not expect that the be the case for everyone. Was wondering if that would actually be the case for _most_ people. Glad to see some folks some see value in it.
I'm going to incorporate this and some of the other feedback in the comments.
Very helpful. Appreciate the suggestions, all.
Any of the expanded search options get much action?
Priceonmonics' bests posts (say, over 30k views) have a strong data-driven component combined with great writing.
One of Priceonomics' tag lines is "DATA. LONGFORM CONTENT. ANALYSIS." They excel at data crawling and visualization. Combine that capability with talented storytellers, give those writers the freedom to explore a variety of topics, and you've got a winning recipe for repeated virality.
A plumbing company is a great example. You can write great plumbing content, (and definitely still accomplish your goal of getting people with plumbing-related pain points into your funnel or driving awareness for your business) but it's tough to make that type of content spread consistently, even when well-crafted.
Combining the data gathering + analysis/visualization + great writing for homerun content that generates leads on a consistent basis is the challenge I'm talking about specifically. Moreover, the plumbing company does not likely have a marketing department with all 3 of those skills sets represented.
Priceonomics just announced their 'Data Studio' offering to help companies in that position (and there are plenty of them!).
btw, not sure if anyone posted the 6-page summary of the Content Marketing Handbook yet: https://s3.amazonaws.com/pix-media/The+Content+Marketing+Han...
Obviously a great guide for duplicating what Priceonomics does at your own company. Interested to see how the Data Studio works as an outsourced content service.
I've also been using Tracker since the soft launch. It's a nice clean snapshot of day to day blog performance.
I'm interested to see how the Priceonomics Data Studio concept mentioned in the handbook intro works. It sounds like a good idea, but I do think there will be challenges with outsourcing the Priceonomics content marketing strategy to other businesses.
Someone from Priceonomics can chime in here, but it seems like they have the luxury of identifying diverse topics that are likely to go viral, then go out and acquire data specifically for that topic, tell a story, then move on to the next topic (and perhaps even a different audience).
Other businesses are less flexible. They have to start with a limited amount of data, then use it to tell many stories, week after week.
Not saying it won't work. I'm sure it will. Just interested to see how the data gathering, analysis, and storytelling sides of things all come together in the Priceonomics Data Studio offering.
We're looking for a Graphic Designer, Product Experience Designer, DevOps Engineer, plus a few other engineering and sales positions.
(I really want to see that graphic designer role filled soon! Email william [at] leadgenius (dot) com).
Thanks!
By the way, we're hiring: Visual Interaction Designer, Senior Product Engineer (Front End), and Senior Product Engineer
https://leadgenius.com/careers
Hope you're liking it over at GM!