Steve Andler, vice president of marketing at Networks In Motion, an Aliso Viejo, Calif.-based firm that provides GPS services for Verizon (nyse: VZ - news - people ) Wireless, Sprint (nyse: S - news - people ) and Alltel (nyse: AT - news - people ), says the problem is that iTunes ties applications to a user's iTunes account, as opposed to a device. For instance, a customer could have "three iPhones synched to the same iTunes account, and thus would only be paying for one copy of the application, but using it on three devices," Andler says.
Regardless of the rest of the article, that is a ridiculous complaint. First of all, the number of users with multiple iPhones is probably very small, and second, even if someone had more than 1 iPhone, why should they have to pay multiple times?
It's this mentality of the wireless carriers (and related companies/services) that they should squeeze every last penny out of their customers that I hate. I can't think of any other industry quite as bad.