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Parents said "ground breaking" which is fair. 'Innovative' though? Apple are fantastic at making success out of a polished second entry to the market, e.g. the iPhone wasn't the first mobile phone, nor the first touchscreen personal device; the iPod wasn't the first personal digital music player, etc. I don't really see a first device in the 'mixed reality headset' space- I wouldn't count Oculus or Google glass

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I'd count Oculus. If they delivered an Oculus type experience in a smaller form factor (think ski goggles) with the expected level of software polish from Apple — that would be a huge hit.

Where's the media going to come from? Apple Arcade?

The Pornography Hub is happy to oblige

Pornography is the obvious answer, but presumably it would at first be Apple providing an initial suite of quality apps (that you can trust will be improved upon) as usual, perhaps with more "demo" type things, along with a good SDK that would drive third-party adoption. This is a pretty standard playbook for them.

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