Strongly disagree. Companies like Computer Associates were exploiting vendor lock-in on products like databases via their M&A strategy for decades.
2000-2005, the biggest automatic updates that consumers had to deal with were Windows (Office, OS, etc) updates and games. Valve's Steam, which had come into prevalence (notably Counterstrike:Source), World of Warcraft, etc.
By 2008 (Google Chrome), automatic updates were common. I would say the ship had sailed by 2005. Yes, this is 1 full generation ago.
Remember when Java and MySQL weren't owned by Oracle?
I do.