It can be agreeable to an extend that Apple seem like an extremely restrictive, anti consumer and anti competition. But, the other side (Android), which has been positioned open, pro-consumer and pro-competition doesn't seem to be true to its roots or any better anyways. Android is mostly dominated by Samsung and Samsung is heavily pushing their own ecosystem of apps, just like every other company, and most brands want to lock in their users too.

It's a sad state of affairs.