Whats wrong with eating bugs?
Slogans cannot overcome this feeling, that is why they are sold in the form of powders or stealthily added to food.
But I get that these powders are a great startup idea that requires no intellect, only advertising ("this is actually a good thing") and lobbying for dropping regulations.
People have eaten bugs around the world forever, from prehistory to modern times.
Scorpions, snails, ants, silkworms, grasshoppers, bees, and yes, mealworms, all have long long long histories of being a part of human diets. See also Carmine and shellac.
You live a sheltered life that hasn't been exposed to this extremely normal phenomena.