There goes the XBOX. Microsoft have been letting their consumer products rot for a while now and they're finally going to start feeling the consequences.
But indeed, I'd think Phil Spencer's days are numbered now.
There's no reason anymore for the xbox to be a different platform or hardware than PCs. An Xbox that is just a PC with fixed specs (or varying specs with some way to measure what spec you're compliant with) and which can use the Xbox store is probably all that people really want anyway.