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jaredmck

334 karma · joined November 30, 2010

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jaredmck··on Tell HN: Winners of Apply HN for YC Fellowship 3
Tell me about a time you hacked a system.
jaredmck··on Chinese Buy One-Third of Vancouver Homes: National Bank Estimate
What neighborhoods in Chicago are becoming more dense like this? I don't recall seeing this being too common.
jaredmck··on How quitting my corporate job for my startup dream f*cked my life up
You keep saying Bezos used to work at McKinsey, but I don't see that info anywhere else? He used to work at the trading firm D.E. Shaw, and Amazon seems to operate in a very un-McKinsey way in many ways (i.e. they don't use PowerPoint), so this is confusing...
jaredmck··on Google AdWords Switching to 4 Ads on Top, None on Sidebar
Google has consistently operated as "do as I say, not as I do". They've rolled out these 4 ads above the fold off and on, in addition to Product Ads, and Hotel/Insurance comparison ads. Golden Rule: He who has the gold makes the rules.
jaredmck··on Well-intentioned websites get caught in Google’s algorithmic penalty box
I would agree - however, it seems like Google is in a position where their algorithm doesn't necessarily have to be good, just good enough. And good enough basically means they don't torch any high-profile sites that would begin to make the public question whether or not Google is still the best search engine. Unfortunately, this means that many smaller businesses might get thrown out with the bathwater :(
jaredmck··on Apple's original business plan
He didn't? Steve Jobs attended Reed College (and according to his biography, it was the only college he applied to)
jaredmck··on King of Clickbait
The media certainly is not glorifying this enterprise. I read the New Yorker article as a massive, massive indictment of Spartz's business model.
jaredmck··on We Got Accepted into Techstars and Turned Them Down
I think it's safe to say that's the answer - SpotHero is doing quite well and just raised a $4.5M series A, GiveForward as mentioned has crowdfunded a good amount of money for people's medical bills, and FeeFighters sold to groupon relatively early on. None of these are "breakout successes" to the tune of a 100M valuation, however.
jaredmck··on Google Reports Better-Than-Seen Revenue Growth
Ask.com & AOL are large chunks of change for the "google search network" syndication partners. This is probably most of the $3B+ in traffic buying.
jaredmck··on It's Different for Girls
I think the usage of girls here is likely intentional and is a very important and much better word choice than "women" IMO - it shows the power differential common in many of these situations.
jaredmck··on What's happening to Valleywag?
I wouldn't say this drop in unique linking domains says a whole lot about the fall of valleywag - what domains dropped off, and at what rate? Is it just because of a certain story thread acquiring huge waves of links across other gawker networks or other blogs responding to topics and linking in the course of discussion?

My guess would be that gawker pushed some of their partners/syndicates toward other more profitable Gawker properties once VW got rolling and it was clear how much traffic/revenue they could expect from the current valleywag style & audience.

Were other gawker properties launched at the time of this drop?

jaredmck··on What every founder fears
Or it's possible that they want you to believe this?

I find it strange that both of the Preston-Werners posted blog posts directly after the github post came out. Usually I'd think lawyers would not encourage this...

jaredmck··on Uber Experiments With A Courier Service In New York City
This should be interesting - especially with all the delivery startups which were created following uber's success.
jaredmck··on Things I Wish Every Search Box Did
I'd never heard of Algolia before, but their demos seem very impressive.
jaredmck··on The SEO Dominance of RetailMeNot
Probably a good time to mention that Google Ventures invested in RetailMeNot.

I think keeping these kind of coupon codes as a %rev affiliate model rather than CPC ads makes it easier to justify the high level of spending (much of which is cannabilizing other marketing channels) - if it was more directly comparable to adwords & Product Listing Ads CPC-based costs, I think more large brands would move faster to cut the wasteful spending going on in these programs.

Right now many rationalize it as "4% of revenue is a great acq cost" - but it's not a true acquisition cost as you already acquired many of these customers and if the affiliate sites didn't exist, 99% of these sales would still happen.

If you're a pure SEO built company, are you really betting it all on SEO? Without it you'd have no company, and if it weren't risky, there would be no opportunity left.

jaredmck··on Pissing Away Our Money With Google Display Ads
Your adwords rep will hide the complexities if you like - be prepared to bleed money all over the place though - in many simple, complex and esoteric ways.

Most of those "no price listed" tools run somewhere between 5-15% of ad spend. Many times with high minimums. I see no reason to choose one from scratch.

Either learn adwords (really learn it, practice, test, do it right) or hire someone who knows what they're doing (and beware of all those who think they do but don't...)

Google is super optimized to get into your wallet so either play ball or stay the hell out of the path of the greatest money machine ever created as it rakes in cash all the way til it can't monopolize more.

jaredmck··on A Lot of Top Journalists Don't Look at Traffic Numbers
What are the first principles of journalism? What is journalism?

For all the words journalists spend on this topic, I've never seen anything which makes a whole lot of sense to regular non-journalist people, often the crux of the journalist side is some vague statement like "journalism is key for democracy". Is it? What part of it is?

Then maybe we can find ways to make a new journalism model which works without paying for the paper it's printed on and getting some nice local classified ads with your bundle.

jaredmck··on Wu-Tang Clan Offered $5M for New Album Only Available as One Copy
This story is just another piece of the wu's marketing genius. Could it be true? Sure, so they may as well have you think about it - argue the truth, etc. Mystery shrouds the shaolin sword.

Wu-Tang are one of the few music acts to really get that it's about entertainment.

jaredmck··on FiveThirtyEight’s NCAA Tournament Predictions
They don't have as high a percentage of winning the final round - 15/24 vs 14/26
jaredmck··on How WPEngine Is Failboating Your SEO and Leaking Your Information
I get that it's easier to set up WPEngine, but this seems like one of those cases where you might be better off learning what to do - just set up a self-hosted VPS with nginx + varnish?

At least if you're gonna have multiple sites, this WPEngine is expensive stuff.

jaredmck··on How Google Nuked Sports Media Watch For A Crime It Did Not Commit
It seems worrisome that 60% of their text links are blogroll links - I'm not sure the stated penalty is all that's going on here.
jaredmck··on 42 (YC W14) Brings Big Data to Brick-and-Mortar Retailers
Might want to pick a real name so people can find the company...
jaredmck··on DataBall
I'm not super familiar with daily fantasy (variance is obviously going to be huge) - but for NHL data check out extraskater.com - think he uses nhl event feeds. Features have been rolling out this year and it's easy to see tons of team strategy and playing time matchup data from all the situational datasets available - not updated exactly in real time but certain pieces of the site are I think.
jaredmck··on Mayer Is Aiming to Bring Back Search Tech to Yahoo
This is an interesting idea - Yandex isn't great in English but I'd guess with time they could get there if they focused, their raw tech is probably superior to Bing and they've been working on the problem for a long time.
jaredmck··on Google to Buy Artificial Intelligence Startup DeepMind for $400M
So does anyone know what they actually do in more detail?
jaredmck··on The Other 'F Word': Brewer Responds To Starbucks Over Beer Name
Note that the brewer didn't officially name his beer Frappucino - someone just checked it in on Untapped named as such (it was their vanilla creme ale with a splash of Founder's Breakfast Stout added)
jaredmck··on Google Has Officially Penalized Rap Genius For Link Schemes
Yes, internal links can be extremely valuable especially in narrowly relevant niches like SO.
jaredmck··on Open Letter to Google About Rap Genius SEO
Outing all your competition is extremely lame, stop snitching.
jaredmck··on RapGenius Growth Hack Exposed
They don't go to the same place - they go to different annotations within the same song which then link back into the full song page.
jaredmck··on Kima Ventures Will Allow Startups to Raise $150K Within 15 Days Via AngelList
I think it's best for super early stage ventures. If you're much further along, it's going to be a bad deal and possibly deter any future investment in your company due to the dead money (lack of follow-on).
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