pallavkaushish

I have seen the same thing happening in recruitment for marketing roles. Totally unscripted interviews often leads to suboptimal results in terms of the quality of the candidate and their fit for the role. Made this mistake firsthand before devising my own process of hiring.

And the process I follow is based on having an exhaustive list of questions covering all areas of the role but during the interview if something else comes up, I don’t mind pursuing that and going unscripted. It often helps me add more questions to my list so my list of questions keeps improving.

I’ve been following this process for last couple of years and the structured process has helped me hire some of the best people I had the privilege of working with. Also, I feel more confident that I’m hiring the right candidate. But of course, there could be an element of bias in there.

Side point - I’ve just finished a SEO hiring guide that covers my whole process of hiring an SEO person (both junior and senior roles). Will be publishing that in the next 4-5 days. If anyone is interested in purchasing a copy, my email is in the bio.

I was on a break from work but used my time to finally finish a comprehensive guide on SEO hiring which is based on a process that I developed in the last couple of years. It has helped me hire some of the best people I had the privilege of working with. It contains the step-by-step process of how to evaluate a candidate for a SEO position (both senior and junior). Also includes interview questions, assignment questions, personality evaluation test, templates, etc that you’ll require throughout the process.

Created it because I’ve seen firsthand how companies (especially startups) struggle to figure out wheat from the chaff and so often end up hiring a wrong person for the job. This guide is the answer, it will give you exactly what you need to understand both technical and non-technical skills of the candidates. Although you do need someone who understands the intricacies of SEO to properly use the technical section of this guide.

Will be publishing it in the next 7 days. If anyone is interested in purchasing a copy, feel free to get in touch. Email in my bio :)

If you would scroll a bit on the page you'll find all the marketing strategies available openly.

I created an online academy where I publish growth marketing resources to help startups grow from 1K to 1M - https://academy.pallav.io/

I've been meaning to do this for the longest time but couldn't keep my blog super active. In this regard, the lockdown was a blessing for me.

SEEKING WORK | Full-stack Marketer | Delhi, India | REMOTE

  Location: Delhi, India

  Remote: Yes

  Willing to relocate: Not anytime soon

  Technologies: Almost every technology used in digital marketing. A/B testing, analytics, Advertising (Facebook, Adwords), Wordpress and many more.

  Resume/CV: https://www.pallav.io

  Email: pallav@pallav.io

  Linkedin: https://www.linkedin.com/in/pallavkaushish/

Quick highlight: I'm a self-taught full-stack marketer who has helped nearly two dozen startups rapidly amplify their marketing results, oftentimes resulting in 2x to 3x user and revenue growth in under a year (at a scale of several million monthly users). In FY 2019, I drove 6.1 million visitors to my client’s website, helped build social media communities of 900,000+ members and email community of 100,000+ subscribers, along with hosting a live video show that garnered 1 million+ views. I love helping startups and small businesses so feel free to drop me a note about your business goals and I'd get back to you with some initial ideas on how to accelerate your business growth. Thanks. :)

It will affect only because there wouldn't be enough new bills in the hands of people to spend. Once the sufficient amount of new bills are circulated in the market, it will all be back to normal. But there won't be any long term affect.

This would not affect the small merchants and dealers because they usually don't have excess money lying around. These are people who are making a small profit from their small business.

Under the rule, anyone who is paying their taxes and have done things legally, have nothing to worry about. They can submit all the 500, 1000 rupee bills directly in their account (no limit), if they've paid taxes on it. If they haven't paid taxes on it, they will be taxed in the current financial year but then government will also have the liberty to ask the source of your income which can land you in trouble if you're unable to show a legit source.

We'll see this week if the government can pull this off smoothly, that's the primary parameter to see how successful this campaign was.

Even though it is a side project, I want to grow http://griggi.com to a full blown startup so that I can completely move on from my day job.

A tentative goal is to cover all major areas of New Delhi and Bangalore in India and make them Griggi enabled which roughly translates to setting up ~1000 Griggi WiFi routers in different restaurants and cafes.

Personal goal - Get more active, work out more (3 times a week) and really finish what I start.

Not in the video but here is something that is not in the webmail - http://www.getmailbird.com/easter-speed-read-inbox-zero/

New Delhi, India| Full Time [Available For Relocation]

Skills: Intersection of Marketing, User Growth & Technical

Resume: https://linkedin.com/in/pallavkaushish/

Contact: pallavkaushish [at] gmail [dot] com

Current Situation:

* Working as a technical marketer.

* Learning Node.js (express framework) with mongodb.

* Working on a side project; an intelligent CRO tool which uses popups - www.onehopper.com

Looking For: Working with a startup in the growth team. Being a young and passionate startup guy I can immensely contribute with my skills I've picked up in the last 2 years. I've done more than I can explain here. Best way to know more about my work is to have a quick chat or by visiting my blog mentioned below.

Interesting things I have done:

* Worked with 2 startups at a time (almost full time) - http://snooptank.com/what-i-learnt-by-working-with-two-start...

* Always got a job through connections and self marketing. Never made a resume except for Linkedin.

* Tried starting a music business in college and signed over 50 artists without a product.

* Documented my other interesting startup stories at http://snooptank.com

Depends. I prefer email because it feels less intrusive. Moreover it's easier to tag a URL in email. If you're going to have a call, you would anyways have to send them an email later on, with the link.

Contrary to what I said above if you have good convincing skills, you should have a call first.

We are trying two approaches which may or may not work for you considering we are still in process:

* We select a niche say Cloud Hosting Providers, we then make a personalized yet generic landing page which contains placeholders for the name of the person we are going to cold call/email and his company. Once we contact them we also send them the URL which seems personalized and thus increases the chances of conversion or at least better response. Change the name of the person and company name and you have yet another landing page for a different company.

* Make a short 1-2 min video and clearly explain what's in it for them if they take up your product. Video should be made preferably by the CEO. Upload it to youtube and make it private. Send out the link to the concerned person.

These two tactics can be accommodated in many different scenarios so keep your mind open if you try them.

Just checked my RescueTime account, spent about 2.5 hours last week on HN which accounts for about 6% of my total time spent on laptop.

If they are going after your features, you should go after their customers. You're the one leading the group right now and considering they are copy cats, you'll always be ahead of them in the game.

Try to contact their customers through twitter, their Facebook fan page, advertising and whatever you can think of. I'll leave it up to your creativity on how you can persuade them to your product but if you can do that you can bust the other company.

I'm starting to work on a marketing tool which will be a combination of displaying popups like Bounce Exchange(http://bounceexchange.com/) and Tweetganic(http://www.tweetganic.com/) or http://snip.ly/.

Currently Social Media Management tools like Hootsuite provide a link shortner so it's relatively easier for them to integrate a service like http://snip.ly/ however they don't.

The product I'm thinking to create will allow anyone to manage, split test their pop ups and promote themselves using a service like snip.ly. An analytics module will accompany the product so all the data can be meaningfully used to enhance the campaigns.

Hope I was able to clearly explain my idea. Would detail out some more if anyone is interested.

Mostly these type of software provide a policy system where you can set a rule so after every x days you'll be forced to change your passwords.

However, automating this process for 3rd party apps would require to connect to the apps in a way that it allows the product to change passwords of your other accounts.

I'm not even sure if 3rd party apps provide you the API to change password etc from another product. If that can be done then this product is very feasible.

I`m starting to work on a marketing tool which will be a combination of displaying popups like Bounce Exchange(http://bounceexchange.com/) and Tweetganic(http://www.tweetganic.com/) or http://snip.ly/.

Currently Social Media Management tools like Hootsuite provide a link shortner so it's relatively easier for them to integrate a service like http://snip.ly/ however they don't.

The product I'm thinking to create will allow anyone to manage, split test their pop ups and promote themselves using a service like snip.ly. An analytics module will accompany the product so all the data can be meaningfully used to enhance the campaigns.

Hope I was able to clearly explain my idea. Would detail out some more if anyone is interested.

I hardly see any other non-dev entries here. Added mine, hope others do too.

New Delhi, India| Full Time [Available For Relocation]

Skills: Intersection of Marketing, Growth & Technical

Resume: https://linkedin.com/in/pallavkaushish/

Contact: pallavkaushish [at] gmail [dot] com

Current Situation:

* Working as a technical marketer.

* Learning Node.js (express framework) with mongodb.

Looking For: To work with a startup in the growth team. I'm a young and hungry startup guy and a failed entrepreneur.

Interesting things I have done:

* Worked with 2 startups at a time (almost full time).

* Always got a job through connections and self marketing. Never made a resume except for Linkedin.

* Tried starting a music business in college and signed over 50 artists without a product.

* Documented my other interesting stories at http://snooptank.com

The awesome talk 'Do what you love(no excuses!)' by Gary Vaynerchuk at TED pumps me up every time I watch it --> http://www.ted.com/talks/gary_vaynerchuk_do_what_you_love_no...

It's specially suitable for people who want to start something of their own but aren't able to.

Another great TED video is by Larry Smith - 'Why you will fail to have a great career' --> http://www.ted.com/talks/larry_smith_why_you_will_fail_to_ha...

I love the part when he says, what would you like to have engraved on your tombstone. I always had that feeling but this guy phrased it in words for me.

>In another corner, white mattresses are propped up against the wall ready for use by employees who need a place to stay when they are visiting San Francisco<

Mostly this happens in early stage startups but continuing it at a level when your company is $1.75B is absolutely phenomenal. The effect of this type of culture is what attracts talented people and makes sticking around worth it.

I would personally kill to be part of an organization which brews a culture like this.

Thanks for the info.

There are only two ways, either you take help of an online real estate website or you go out on street and find property agents who can get you a decent house and in turn they'll take their commission.

Some of the online real estate websites from where you can start looking are:

1. www.99acres.com (I have had a bad experience with them, see here - http://snooptank.com/why-99acres-need-get-its-act-together-a...)

2. www.housing.com (The new rising star in Indian market)

3. www.sulekha.com

4. www.commonfloor.com

5. www.magicbricks.com

6. www.olx.in

I can't say about Mumbai because I haven't lived there but in Delhi and Bangalore you can get a decent house in many of the major locations for $333 a month. You would need to search for it though because finding houses is a big challenge these days.

Getting internet is not a pain, it takes 2 days to get one from any private company like Airtel and about 1.5 weeks if you take it from a government company like BSNL. The connection works fine most of the time though occasional hiccups are inevitable in India.

You can live in India. Best cities would be Bangalore, Delhi or Mumbai.

Pros of living in India:

1. Cost of living is way too less compared to Bay area. You can rent a very decent house for INR 20000 per month (~$333) or ~$4000 per year.

2. Bangalore was ranked the 19th best city in the world for startup environment by Startup Genome report.

3. Tons of startup groups and meetups, people are really helpful and supportive.

4. You can find smart people to hire at a fraction of a cost.

5. Good internet connectivity.

6. Getting VISA for extended stay would be very easy considering you're a US citizen.

7. Language would not be a big barrier because most of the educated population understands and speaks English.

If you want to know more or have any questions, my email is in my profile.

Huge fan of Khan Academy. Any openings related to Digital Marketing or Product Growth? Do you support H1B?

There is no listed position for B2B marketer on the website. Are you guys open to H1B?

Marketing Junkie, Operations Handler and Growth Hacker by day, partial coder and blogger by night.

If I have a successful exit, I'll start travelling and will try to meet as many startup people as I can all over the world to find out people who are passionate about creating something different. This will help in two ways:

1. I'll get to meet awesome people in even the smallest cities which I'm sure will inspire me to do even better this time.

2. In the process I might discover concepts that I can work on be it non-profit or for-profit.